Zonten Europe challenges 2020 under the value label

After a successful closing in 2019, we are in an unstoppable growth. With the goal of offering the best solutions for the printing market in 2020, we will continue to expand our presence in the markets where we are already present and in others where we have much to contribute, always under the value that characterizes us as a differential brand.


Growth in the offset market

Since the creation of Zonten, the channels in Europe and America have been structured for commercialization and after-sales service, which together with the tradition from Ruian (China) and the headquarters since 2019 in Sant Quirze del Vallés (Barcelona) have driven us to a greater internationalization. Thanks to this continuous growth, we already have more than 15,000 equipment installed all over the world and we lead the manufacturing of semi-rotary offset equipment, with more than 500 installations around the world.

Future challenges

Jordi Quera, Vice President of Sales and Marketing of Zonten Europe, said in an interview for Alabrent during the last LabelExpo that “Italy, Spain, Germany or Austria are very strong places” for the brand. “Semi-rotary offset is going to end up being an alternative everywhere”, the expectations could not be more positive. “We are also going to penetrate markets in European countries where we have not yet landed our technology: we will sell in all the countries of Europe.

The label market is booming, but “regardless of the growth’’, there are more and more demands focused to each product and each machine into a specialization”, explains Jordi Quera. Aware of this demand, at Zonten we have based our history on offering ideal solutions, especially thanks to the ZTJ-330/520 MultiPrint. Technological innovation through the I+D department will continue to offer flexible machines adapted to the future requirements of the industry.

We say that value is our seal of distinction. “We have an excellent technical service and the best agents in each of the countries where we operate, as well as a model of action that the customer values very positively”, details Quera.